Visualising a new building project

Augmented reality (AR) is transforming how we visualize and interact with architectural designs before they're physically built. By superimposing a digital layer over our real-world environment, AR allows architects, developers, and potential clients to experience a new building in its intended space. This technology enables visitors to walk around or even inside the structure, providing a realistic sense of scale, texture, and detail that traditional blueprints or computer models cannot match. With AR, stakeholders can better understand and evaluate the design, facilitating more informed decision-making and enhancing collaboration throughout the construction process.